advertising
UC BERKELEY MASTERS OF ENGINEERING
Working with Berkeley's College of Engineering, I design visually engaging projects that adhere to UC Berkeley’s brand guidelines while establishing a distinct identity for the MAS-E Program—a fully online, flexible Master’s of Engineering program tailored for working professionals. My designs highlight the program’s unique flexibility and the prestige of earning a UC Berkeley engineering degree, targeting professionals seeking career advancement. Using bold visuals and Berkeley’s signature colors, these advertisements are strategically crafted to drive engagement and prompt prospective students to explore the MAS-E Program.
STICKY ART LAB
A small business which hosts camps and after school programs, prioritizing artistic exploration and experimentation for kids. In these designs, I opt for color and techniques which which capture the creative, and playful atmosphere that defines Sticky while highlighting important event information to attract customers to in person events.
EDMOND'S CAFE
A local cafe near UC Berkeley Campus which hosted "Power Hours" where beverages are discounted. This design is specifically marketed towards students with bold, contrasting colors and fonts, immediately calling attention the amazing deal ($3 is seriously a steal) at hand.
SAMPLE ADVERTISEMENTS
Sample banner designs for a conference for a stock company, Bits of Stock.
Poster for clothing sale geared towards college-aged women.
Sample poster for a lecture-in-bar event, focused around utilizing hand writing and typography.
Sample MOMA billboard
Sample Pilates Poster
Sample social media post for sock company
